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Rajeev Bakshi

Managing Director,
METRO Cash & Carry India Pvt Ltd

Rajeev Bakshi is Managing Director, METRO Cash & Carry India Pvt Ltd and Former Managing Director, Cadbury; Former Chairman, Pepsi India; Former Joint Managing Director, ICICI Venture Funds Management Company Ltd.

Currently the Managing Director of METRO Cash & Carry India Pvt Ltd, swimming against the tide is something Rajeev Bakshi learnt with his very first job, and gradually mastered the art of battling challenges with ease. There are very few men who choose a career of making marketing and sales plans for cosmetics, but Rajeev stepped into this space of vanity affair and went on to become the head of the combined Sales and Marketing Function at Lakme India. And this was just the beginning of his tryst with challenges, which he glided through with élan.

Rajeev has held a number of senior positions in the National Councils of Industry bodies such as CII and FICCI. Besides business, all through his professional journey Rajeev also kept his creative side alive by sharing his ideas in developing ad campaigns and claims that a blend of creativity with business expertise is the mantra of success.